About me
Founder of The Bridge, India’s first digital sports platform dedicated to Olympic Sports. I have spent the last nine years honing my expertise in product, strategy, marketing, content creation, and investor relations.
Through strategic partnerships with Meta and Twitter, our platform achieved a remarkable annual readership and viewership of 400 million, propelling us to become one of the top 5 sports websites in India.
My efforts have garnered recognition from Justin Trudeau, Danny Boyle, and international media for a documentary I produced on the Indian national ice hockey team, where I successfully raised $40K in just nine days. I have been featured by BBC, Al Jazeera, Mark Zuckerberg, and various media networks for my impactful storytelling and collaborations.
I have collaborated with the British High Commission to enhance the India-UK connection through sports, devising unique IPs tailored for the 2022 Commonwealth Games in Birmingham. I have also worked with BBC News as a part of the BBC She Project to serve women audiences.
During the 2016 Rio Olympics and 2020 Tokyo Olympics, I produced viral articles and achieved record-breaking traffic. Our exceptional Olympic coverage led to a remarkable 275% growth in reach, that have been acknowledged by Indian Sports Minister Kiren Rijiju. Moreover, I have conducted special projects in remote areas of Manipur, Odisha, and other regions in India, unearthing inspiring stories.
I have also collaborated with renowned brands like Amazon Prime Video, Myntra, and Red Bull on special sports projects.
As part of the Google News Initiative Startups Lab India, The Bridge was chosen as one of the ten startups in India for our high-quality reporting for local and previously underserved communities. I have also been invited as a speaker at prestigious events, including IIM Bangalore, to share my insights on the role of media in sports.
Currently, I am embarking on an exciting new journey in Cardiff, UK, pursuing my Master’s degree. I am eager to immerse myself in the vibrant world of sports in the United Kingdom.
Let’s connect at ghoshal.93@gmail.com. Feel free to drop me a Hello!